ESPN Changes Inside Pages

ESPN.com has changed some of the inside pages of their site, as seen here.

It looks pretty good IMO.  A nice, clean layout.  The biggest difference is the menu move from the left to the top of the page, a la Fox Sports and Sportsline.

When you have a menu with as many options as ESPN.com does, it’s probably a good move.  It brings more visibility to the options towards the end, and with the dropdown menus you have more choices available in just one click (by having the submenus available for each sport on all pages).

What’s interesting is that the NHL is #4 on the list when ordering from left to right (same as Sportsline and Fox Sports) - probably a permanent spot (I hope).  ESPN generally moved around their menu orders depending on season.  I hope they stick with the non-moving menu.

Ordering for those interested:
ESPN - NFL, MLB, NBA, NHL
Sportsline - NFL, NBA, MLB, NHL
Fox Sports - NFL, MLB, NBA, NHL

What a new format like this does, besides being able to give you easier menu access and looking a little better, is that it gives you more screen space to work with for the content itself.  They can use the space for anything, including stats, pictures - and possibly some different ad formats.

Besides the articles on the inside, the scores for the NBA are also in the newer format.  I’d assume more of the site is expected to change over soon.  Perhaps Reemer, ESPN.com employee, can fill us in more.

Posted by David M Singer on Feb 25, 2005 at 03:16 PM

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